What We Do

We are a fiduciary advisory firm dedicated to providing accessible and high quality financial guidance.

Our values of simplicity, transparency, and understanding will help you reach your goals.

We will help with financial planning, investment management, tax planning, estate planning, and insurance and risk management all under one transparent fee.

  • We focus on building long-term relationships rooted in simplicity, transparency, and understanding, so clients feel supported and confident when making important financial choices.

  • Our approach focuses on the things you can control — spending, saving, contributions, and long-term planning — while helping reduce uncertainty and complexity along the way.

  • Goals-focused investment management designed to support your long-term plan with an emphasis on simplicity, cost efficiency, and discipline.

  • Thoughtful tax planning to help you make more informed financial decisions, helping you understand tradeoffs and make informed decisions in collaboration with your tax professional when appropriate.

  • Our focus is on education and evaluation — not product sales — so decisions are made thoughtfully and in context of your broader plan.

  • While we do not provide legal services, we help coordinate planning efforts and work alongside your attorney to ensure your wishes are understood and your plan stays aligned.

How We Are Compensated

Our fees are designed to be straightforward and transparent. We are compensated solely by our clients and do not receive commissions or compensation for selling financial products.

Advisory fees are based on assets under management (AUM) and are billed quarterly in arrears.

Fees are calculated based on the value of assets we manage for you and are deducted directly from your account each quarter.

This structure allows us to provide ongoing financial planning, investment management, and advice without transaction-based incentives.

We’re always happy to explain our fees and how they work before you decide to move forward.

  • 1.5% of assets under management annually

    0.375% billed quarterly

  • 1% of assets under management annually

    0.25% billed quarterly

  • 0.90% of assets under management annually

    0.225% billed quarterly

  • 0.80% of assets under management annually

    0.20% billed quarterly

Advisory fees are negotiable in certain circumstances and are fully detailed in our Form ADV, which is available upon request and through the Ohio Secretary of State website.

Becoming a client

  • This is where we introduce ourselves and get to know you. This call is to discuss your goals, challenges, unique circumstances, and how we can help.

  • This is where we provide you our value proposition, clearly defines our compensation, and how we will work with you to reach your goals.

  • After accepting our proposal, we start the onboarding process by providing the necessary documentation for review and signature, open and fund your accounts, and begin our financial planning process.

  • We collaborate with you and collect the necessary information to build a comprehensive financial plan tailored to your goals. By taking the time to get this right, we will create a dynamic tool that will be a valuable, ongoing resource for your financial life.

  • Using your financial plan, we provide immediate actionable recommendations, inform portfolio construction, and monitor your investments. We will establish how we will work with you on an on-going basis to implement your plan, monitor progress, and dynamically adjust as needed.

Take your first step

Your first year with us…

  • Onboarding and Investment Management

    After formalizing our relationship, we will complete onboarding, account opening, and will‍ establish investment management customized to you.

    Within our first 3 months with you our goal is to have this process completed.

  • Financial Planning

    This is the process of creating a roadmap for your money to help ensure you can live the life you want both now and in the future.

    Within your first 6 months our goal is to collect the necessary information, discuss your unique goals, create personalized reports and provide specific recommendations.

  • Insurance Planning

    Although we do not sell insurance policies we utilize your financial plan to analyze gaps in coverage and recommend ways to reduce risk.

    Within your first 9 months our goal is to provide specific recommendations regarding insurance and discuss available options.

  • Estate Planning

    Securing your legacy and protecting your loved ones by ensuring your assets are managed and distributed according to your wishes.

    Within your first 12 months our goal is to provide a summary of your current estate plan or assist you with in creating one and updating as needed.

  • Russell’s research found that, in 2025, the value of an advisor in the U.S. is approximately 4.87%

    Russell’s ongoing study quantifies how advisor services (rebalance, coaching, planning) create measurable value over time.

    Value added due to asset allocation accounted of 0.30%. Value added from behavioral coaching accounted for 2.47%. Value added from customized family wealth planning accounted for 1.13%. And value added due to tax-smart planning and investing accounted for 0.97%.

    Click here to view source

  • Dalbar’s study assesses how investor behavior affects outcomes and highlights the challenges DIY investors face

    The Dalbar Quantitative Analysis of Investor Behavior (QAIB) report demonstrates that emotional decision-making and poor market timing can cause individual investors to underperform, underscoring the behavioral value a financial advisor can offer by helping clients maintain discipline.

    Click here to view source

  • Vanguard’s research on how financial advisors can add value through planning, coaching, and disciplined guidance — not stock picking alone.

    Value is created by behavioral coaching, financial planning, portfolio structure, and disciplined rebalancing rather than timing the market.

    Vanguard’s Advisor’s Alpha® research outlines how financial advisors can add value by helping clients stay disciplined, construct portfolios aligned with goals, implement cost-effective strategies, and provide behavioral coaching — all of which can contribute meaningfully to client outcomes beyond simple investment selection.

    Click here to view source

  • Clients advised by CFP® professionals report higher confidence in achieving financial goals.

    Clients advised by CFP® professionals report higher confidence in achieving financial goals and are more likely to maintain emergency funds and legal documentation (wills) than unadvised individuals.

    Click here to view source

  • Vanguard’s broader research shows that advice can create emotional and time-saving value, including peace of mind and confidence in financial decisions.

    A 2025 Vanguard survey found that advised clients often report increased peace of mind and reduced time spent managing finances, highlighting the emotional and time-value benefits of personalized advice — in addition to portfolio and planning value.

    Click here to view source

  • 86% of advised clients report more peace of mind about their finances compared with those managing alone.

    Vanguard’s research shows that the value of financial advice extends well beyond investment returns, tax strategies, and financial planning.

    This reassurance is often the main reason clients seek out an advisor—and it’s why they continue the relationship over time.

    Click here to view source

  • 76% of advised clients reported spending less time worrying about their finances, with a median reduction of two hours per week.

    That’s more than 100 hours a year they can now devote to their families and other interests, instead of worrying about their finances.

    The research also found that emotional and time value go hand in hand. When clients spend less time worrying about their finances, they feel more confident and supported.

    Click here to view source

  • Morningstar’s research suggests that coordinated planning can provide measurable benefits that extend beyond investment returns.

    Morningstar introduced the concept of Gamma, a measure that attempts to quantify value added through financial planning decisions, including asset allocation, tax strategies, withdrawal order, and more.

    Morningstar’s research on financial planning value (Gamma) suggests that coordinated planning decisions — such as strategic allocation and withdrawal strategies — can provide measurable benefits beyond simple investment returns.

    Click here to view source

  • Academic research shows that investors value the way advisors communicate behavioral support and help translate goals into actionable financial decisions.

    In addition to technical financial planning skills, research published by the Financial Planning Association explores what clients value in advisor relationships; such as behavioral coaching and helping to translate goals into actionable steps.

    Click here to view source

  • This decade-long study finds working with CERTIFIED FINANCIAL PLANNER™ professionals are likely to experience fewer family conflicts over money.

    This decade-long study finds that Americans working with CERTIFIED FINANCIAL PLANNER™ professionals are more likely to have detailed and regularly reviewed plans, emergency funds, wills, and report living comfortably; they also experience fewer family conflicts over money.

    Click here to view source

  • Based on SmartAsset's study, those working with an advisor experience an annual premium of 2.39-2.78% compared to those without an advisor.

    After accounting for annual inflation and fees, annual rates of return for those with advisors are estimated to range from 4.56% to 7.57%, representing a 2.39% to 2.78% annual premium over those without an advisor.

    That figure could amount to anywhere between 36% to 212% higher net worth, depending on the length of the relationship and the beginning value.

    Click here to view source